Ehuna in action
Ehuna Consulting has extensive experience in a wide variety of fields from foundational understanding of a category to delving with stealth into the creative evaluation process.
We don’t shy away from having deep, provocative, disruptive, and uncomfortable conversations.
Weaving Honest Approaches to Social Issues
We’ve helped clients understand the impact of the pandemic and post-pandemic and provided the qualitative voices that bring our diverse communities' stories to life.
Digging Deep into DEI and Racial Justice Issues
We’ve deep-dived with clients and their B2B clients on how brands can create strategies that build more empathy, address social and racial justice issues with dignity, integrity, and authenticity, and avoid insincere communication, stereotyping, or tone-deafness.
Walk the Talk with Social Responsibility
We’ve helped clients create socially responsible strategies based on a deeper understanding of Hispanics in the U.S. – including culture, and generational gaps between Gen X, Millennials, and Gen Z. This led to actionable programs that truly support the community.
Generational Understanding
and Impact on Brands
We’ve supported our clients with studies to help future-proof their brands by gaining a deeper understanding of Gen Z versus other generations, identifying the trends they follow, and how they engage online, in-person, and in-store with brands and products they love.
Expanding on Liminal Influences in Finances & Banking
We’ve supported multiple financial institutions in understanding diverse audiences and their approach to finances. This has led to more culturally relevant programs, services, and products that better connect with multicultural communities and drive more loyalty.
Bringing more Empathy to Healthcare
We’ve worked with clients to understand the journeys of diverse patients (Hispanics in particular) with ailments like HIV, diabetes, epilepsy, pain management, etc. We’ve helped our clients better connect and understand the cultural uniqueness and nuances that influence a patient’s journey and how they view creative communication.
Infusing Service Industries with More Authentic Branding Comms
We’ve helped clients in tourism, entertainment, and high-end retail to assess customer needs, wants, and ideal benefits and tie these to the services they offer and to their brand stories.
Assisting Nonprofit Organizations in their Audience 1st Strategies
We’ve helped multiple nonprofits shift from reporting stories to storyweaving meaningful stories to attract donors and also better serve their audiences. We’ve also helped them build culturally relevant messaging that creates more impact in diverse (and Hispanic) communities.